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Please use this identifier to cite or link to this item: http://hdl.handle.net/1959.3/52029
- Title
- Strategizing to improve entrepreneurial orientation: the case of small firms
- Author(s)
- Verreynne, Martie-Louise; Meyer, Denny
- Abstract
- Developing an entrepreneurial orientation has been proven beneficial to firms, but for small firms this may be too resource consuming. This paper aims to offer a unique perspective on how small firms can improve their entrepreneurial orientation while making optimal use of limited resources. It describes the results of an empirical study of strategy-making processes and entrepreneurial orientation in small firms. The structural equation analysis of the data from 454 small firms indicates that adaptive strategy-making has the strongest impact on entrepreneurial orientation, supported by participative and intrapreneurial strategy-making.
- Publication type
- Conference paper
- Research centre
- Swinburne University of Technology
- Source
- Proceedings of the 22nd Australian and New Zealand Academy of Management Conference (ANZAM 2008): Managing in the Pacific Century, Auckland, New Zealand, 02-05 December 2008
- Publication year
- 2008
- FOR Code(s)
- 0806 Information Systems; 150304 Entrepreneurship; 150314 Small Business Management
- Keyword(s)
- Entrepreneurial orientation; Small firms; Strategy-making process
- Publisher
- Australian and New Zealand Academy of Management
- ISBN
- 1863081488
- Publisher URL
- http://wms-soros.mngt.waikato.ac.nz/ANZAM+Conference+2008/default.htm
- Copyright
- Copyright © 2008 Martie-Louise Verreynne and Denny Meyer. Published version of this paper reproduced with the kind permission of the publisher.
- Full text

- Peer reviewed



