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Please use this identifier to cite or link to this item: http://hdl.handle.net/1959.3/505
- Title
- Entrepreneurship: context, vision and planning
- Author(s)
- Legge, John M.; Hindle, Kevin
- Abstract
- Enables final year undergraduate and postgraduate students to successfully blend their existing knowledge and skills to create a new enterprise to pursue an opportunity. A comprehensive outline of the historical development of the topic and its underpinnings in history, economics, law and politics sets the context for entrepreneurship before readers encounter practical models and recommendations which enable them to develop successful business plans to command the attention of potential investors.
- Publication type
- Book
- Research centre
- Swinburne University of Technology. Faculty of Business and Enterprise. Australian Graduate School of Entrepreneurship
- Publication year
- 2004
- Keyword(s)
- Australia; Entrepreneurship; Innovations; Marketing
- Publisher
- Palgrave Macmillan
- ISBN
- 1403901600
- Publisher URL
- http://www.palgrave.com/products/Catalogue.aspx?is=1403901600
- Peer reviewed
